liminallab
work

Designer Fashion Brands

Bringing the Lookbook to Life Through Integrated Rich Media Campaigns

Developed immersive digital experiences that extended designer brand campaigns beyond traditional print lookbooks and into interactive online environments. Using photography, motion, and editorial layouts from seasonal photoshoots, each execution was designed to create a cohesive brand narrative across digital touchpoints and external media placements.

The work translated luxury fashion storytelling into engaging rich media experiences that complemented printed collateral while introducing subtle motion and interactive elements to capture attention and deepen customer engagement. By leveraging photography, video, animation, and typography, each piece maintained the integrity of the designer brand while creating a more dynamic and elevated customer experience.

Designer Showcase Campaigns

Created multichannel campaign assets that brought seasonal designer collections to life through a cohesive blend of editorial storytelling and promotional marketing. From email and digital advertising to on-site placements and internal communications, each touchpoint reinforced the campaign narrative while driving awareness of new fashion arrivals and featured designers.

Designer Showcase Identity System

Developed supporting brand assets that extended the Designer Showcase campaign beyond marketing communications and into the broader customer and employee experience. The identity system established a refined visual language that could be applied consistently across stationery, event materials, presentations, and internal communications.

By translating the campaign aesthetic into functional brand assets, the program maintained a cohesive and recognizable presence while reinforcing the elevated nature of the featured designer collections.

Seasonal Designer Advertising

Extended the Designer Seasonal campaign across digital media channels through a cohesive blend of editorial storytelling and promotional marketing. Campaign imagery, typography, and messaging were carefully adapted to maintain the integrity of the designer brands while creating a consistent and engaging customer experience.

As part of a broader multichannel initiative, these executions helped drive awareness of seasonal collections, new arrivals, and featured designers while reinforcing the elevated visual language established throughout the campaign.

Editorial Lookbook Design

Developed seasonal lookbooks that brought designer collections to life through a curated blend of fashion imagery, typography, and storytelling. Each piece was designed to showcase the unique point of view of the featured brands while creating a cohesive and engaging customer experience.

By balancing editorial inspiration with merchandising objectives, the lookbooks served as both a source of discovery and a practical shopping guide, helping customers explore new collections through thoughtfully crafted visual narratives.

Luxury Fashion Through Storytelling

Introducing Iconic Luxury Brands

Designer brand launches provided an opportunity to create excitement around new arrivals while preserving the unique voice and character of each fashion house. For the introduction of Jimmy Choo, campaign imagery and editorial-inspired design were used to create a polished and aspirational customer experience that celebrated the brand’s signature style and craftsmanship.

The result was a launch experience that felt both exclusive and accessible, helping customers discover the collection through compelling visual storytelling and thoughtful presentation.

©2026 liminallab | All Right Reserved.