Event poster design and visual identity for an annual car club event, developed from a single photographic composition and refined through a minimal, structured layout.
The project centers on a single captured perspective, using controlled composition and post-production to build a strong visual foundation.
The direction focuses on clarity, contrast, and spatial balance. Iterative adjustments were made to refine the relationship between image and typography.
The final poster integrates photography and graphic elements into a unified system, maintaining hierarchy while emphasizing the subject.
A custom logo was developed and refined through multiple iterations, forming a consistent visual language across applications.
A cohesive set of visual assets that balance precision and expression within a minimal framework.
